Sometimes people ask us about using the phrase “the tag point is..” before each tag point and that this seems contrived. It's true, it does seem that way at first. We have found however, that this is very important because as people get into TAGteach the phrase “the tag point is..” becomes a powerful cue to focus on the teacher. They know that the most important part of the instruction is coming. It also becomes calming for some people if they are anxious, because they know that they can succeed because of past experience. It is also non-judgmental. Much better than saying “I want you to..” or “I need you to..”, since these are emotion-laden and put a burden on the person to try to comply so as not to disappoint you. You just need to judge your learner. If they are uncomfortable or annoyed by the use of the phrase, then you can certainly use the other principles of TAGteach without using the phrase.
Using the phrase "the tag point is..." also helps the teacher. It forces you to focus on what it is that you really want and to articulate this very clearly to the learner.
We do encourage people to try to use the phrase "the tag point is...", because it really does have a powerful effect once people get used to it.